Position Title: Sales Representative

Location: Etobicoke, Ontario

Employment Type: Full-Time

Reports to: Manager

Company Overview:

Simply Retrofits a leading distributor of electrical equipment and LED lighting solutions across Canada. Our company is at the forefront of the energy-efficient lighting industry, offering cutting-edge products that align with sustainability goals. We are also well-versed in government instant rebate programs, helping businesses save through various rebates and incentives.

Position Overview:

We are seeking a dynamic and motivated Sales Representative to join our team. This role is essential to driving our business growth by educating potential clients about our LED lighting solutions and guiding them through relevant government subsidy programs. The ideal candidate is an excellent communicator, highly motivated, and thrives on building strong customer relationships.

Key Responsibilities:

Sales & Product Knowledge:

• Present, promote, and sell our range of electrical equipment, with a focus on energy-efficient LED lighting solutions.
• Explain technical details and benefits of the products in a clear and engaging manner, making them accessible to clients with varying levels of expertise.

Government Subsidy Programs:

• Stay up to date on relevant government energy-efficiency incentive programs and rebates.
• Confidently explain how these programs can benefit businesses, helping clients understand how to reduce costs through subsidies.

Lead Generation & Outreach:

• Proactively make outbound calls to potential customers, introducing them to our products and programs.
• Follow up on leads, build rapport with potential clients, and nurture relationships to close sales.

Customer Relationship Building:

• Build and maintain strong, long-lasting relationships with new and existing customers.
• Understand customer needs and tailor product recommendations and program information to meet their specific requirements.

Sales Target Achievement:

• Meet or exceed monthly and quarterly sales targets.
• Maintain detailed records of client interactions in the CRM system, tracking progress and following up on outstanding opportunities.

Market Knowledge & Feedback:

• Stay informed about industry trends, market conditions, and competitor activities.
• Provide feedback to management on customer preferences, challenges, and market demand.

Key Qualifications:

• Proven experience in sales, preferably in electrical equipment, LED lighting, or a related industry.
• Strong knowledge of LED lighting products and energy-efficiency solutions is a plus.
• Ability to clearly explain technical information and government programs in an easy-to-understand way.
• Excellent communication and presentation skills, both written and verbal.
• Highly motivated, with a strong work ethic and ability to make a high volume of sales calls.
• Strong relationship-building skills, with the ability to connect with customers and understand their needs.
• Ability to work independently, set priorities, and manage time effectively.
• Proficient in CRM software and Microsoft Office Suite.
• Knowledge of Canadian and U.S. government energy rebate and subsidy programs is a strong asset.

What We Offer:

• Competitive salary and commission structure.
• Comprehensive training on products and government programs.
• Opportunities for career growth within a fast-growing industry.